Negotiation Processes: Tactics of Preparing a Successful Negotiation

Authors

  • Alireza Parvaneh * Commercial Assistant of Gandom Chain Stores, Tehran, Iran
  • Vahid Akbari Nottingham University Business School, University of Nottingham, Jubilee Campus, Nottingham, NG8 1BB, United Kingdom

DOI:

https://doi.org/10.59615/ijime.2.1.51

DOR:

https://dorl.net/dor/20.1001.1.2783378.2022.2.2.5.4

Keywords:

Successful Negotiation, Tactics of Preparation, Negotiation Processes

Abstract

Negotiation is a fast-paced activity. That is, the negotiation process is evaluated and changed throughout the process, from beginning to end. Before taking any action or retaliating, both sides consider their own interests and aims in order to analyze their own and the other's positions. These judgments and estimations are frequently susceptible to change during the negotiation process. The fresh information that comes in must be categorized and assessed. The dialogue's complexity and difficulty stems from its dynamic and variable nature. If each negotiation has three stages: preparation, advancement and leadership, negotiation, and conclusion, the stage of preparing for the negotiation in advance to accomplish the desired result in a successful negotiation will be very significant and effective. Therefore, in this article, some hints are given as to how to prepare for a successful negotiation by using strategies and tactics.

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Published

2022-02-26

How to Cite

Parvaneh, A., & Akbari, V. (2022). Negotiation Processes: Tactics of Preparing a Successful Negotiation. International Journal of Innovation in Marketing Elements, 2(1), 51–58. https://doi.org/10.59615/ijime.2.1.51

Issue

Section

Original Research