NEMATI, M.; WEBER, G. Social Media Marketing Strategies Based on CRM Value Chain Model. International journal of Innovation in Marketing Elements, [S. l.], v. 2, n. 1, p. 12–24, 2022. DOI: 10.59615/ijime.2.1.12. Disponível em: https://ijime.ir/index.php/ijime/article/view/13. Acesso em: 6 may. 2024.