RAJER, N. New marketing models for developing a marketing strategy. International journal of Innovation in Marketing Elements, [S. l.], v. 3, n. 1, p. 23–29, 2023. DOI: 10.59615/ijime.3.1.23. Disponível em: https://ijime.ir/index.php/ijime/article/view/72. Acesso em: 10 may. 2024.